Full Circle Strategies
Utilizing all available online marketing channels in conjunction with each other requires extensive knowledge and detailed planning. Drawing from our vast experience, we build complete B2C and B2B digital marketing plans specifically tailored to meet your goals. By doing so you achieve unsurpassed results, and maximize the effectiveness of your advertising dollars.
Online Search Visibility
How visible are you online? Online search is your first window of opportunity, but search results pages are no longer just about organic ranking, and SEO. Now, the search result landscape is comprised of ads, snippets, site-links, local pack (maps), knowledge base questions/answers, videos, and others – It’s complex! To gain a viable foothold on traffic generating visibility requires leaving no stone unturned. Fortunately, MarketCraft understands exactly how to move your business into the correct position to fully capture your audience.
Website Design and Management
Does your website need some TLC? MarketCraft has got you covered. Our design team will transform your current site into a stunning, user friendly, responsive design that works equally well on phones, tablets, or desktop computers. – Which is essential to ensure compatibility with the diversity of digital devices in use. Plus, our webmasters will keep your site up and running in tip-top shape.
Proper configuration and integration of front-facing services, like Google My Business, Google Analytics, and Google Tag Manager, is essential. In addition, web servers, email servers, and hosting platforms are critical to website performance, and delivering your online marketing message. Our technical team has over 20 years experience, and will properly configure them for you.
Creative Design Services
Is the creative presentation of your online material visually enticing? Online visitors have high expectations when it comes to the images and graphics they encounter. MarketCraft’s creative team specializes in bringing your message to life with captivating new-age marketing collateral.
Social Media Marketing
Social media exists to build brand awareness, customer satisfaction and loyalty. When customers see your company posting on social media, especially replying to their queries, and posting original content, it helps them build a positive image in their minds. We’ll show you how to leverage social media, and simplify being socially active.
The fact is, 90% of consumers read online reviews before visiting a business. And 88% of consumers trust online reviews as much as personal recommendations. Great reviews can be cultivated with just a few simple steps that we’ll integrate into your marketing. We also have a prescription for handling negative reviews, should they arise.
Our marketing experts and creative team know the secrets, and will put them to work for you.